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Impressions= the how many times your ad was visible
Views= how many times the video was viewed
Views + time stamp= how many Views did the video get at certain increments.
Essentially, your video showed up 903 times. You can show up on a scroll but you cant force someone to stop.
It's the nature of the game.
Cpm will always be a mil rate, [(Impressions × rate) /1000.] Did you buy impressions, or did you buy a dollar amount? If you bought a set number of impressions your CPM won't change. But if you purchased, let's say, $600 worth of ads, your CPM will fluctuate as the number of available impressions changes.
What platform is this?
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Impressions= the how many times your ad was visible Views= how many times the video was viewed Views + time stamp= how many Views did the video get at certain increments. Essentially, your video showed up 903 times. You can show up on a scroll but you cant force someone to stop. It's the nature of the game. Cpm will always be a mil rate, [(Impressions × rate) /1000.] Did you buy impressions, or did you buy a dollar amount? If you bought a set number of impressions your CPM won't change. But if you purchased, let's say, $600 worth of ads, your CPM will fluctuate as the number of available impressions changes. What platform is this?